TikTok Creator Fund: Complete Guide (2025)
Everything you need to know about the TikTok Creator Fund: RPM rates, eligibility requirements, payment schedule, realistic earnings, and optimization strategies.
TikTok Creator Fund at a Glance
Requirements
- • 10,000+ followers
- • 100,000+ views (30 days)
- • 18+ years old
- • Account in good standing
Payment Details
- • $0.02-$0.04 per 1K views
- • Monthly payments
- • $10 minimum payout
- • PayPal or bank transfer
What Is the TikTok Creator Fund?
The TikTok Creator Fund is a monetization program that pays eligible creators based on their video performance. Launched in July 2020 with an initial $200 million commitment (expanding to $1 billion over 3 years), it's designed to reward creators for producing engaging content.
How It Works
Unlike YouTube AdSense (which shares ad revenue), the Creator Fund operates on a fixed pool model. TikTok allocates a set amount of money each day, which is divided among all participating creators based on their performance.
Key factors affecting your earnings:
- • Video views
- • Video authenticity (original content)
- • Audience location (US/UK views pay more)
- • Engagement rate (likes, comments, shares)
- • Watch time (completion rate)
Revenue Per Mille (RPM) Explained
RPM = Revenue Per Mille (per 1,000 views). This is how Creator Fund earnings are measured.
Formula: RPM = (Total Earnings / Total Views) × 1,000
Example: If you earned $30 from 1 million views, your RPM is $0.03
Average Creator Fund RPM: $0.02-$0.04. High-performing creators with premium niches (finance, business) can achieve $0.05-$0.06, while entertainment content often sees $0.01-$0.02.
Eligibility Requirements
10,000+ Followers
Your account must have at least 10,000 authentic followers. Purchased or bot followers don't count and may disqualify you.
Tip: Focus on organic growth through consistent posting (1-3× daily) and engaging with your community.
100,000+ Video Views (30 Days)
You need at least 100,000 cumulative video views in the last 30 days. This is across all your videos, not per video.
How to check: Go to Creator Tools → Analytics → Overview. Look at "Video Views" for last 28 days.
18+ Years Old
You must be at least 18 years old. TikTok verifies this during the application process.
Account in Good Standing
No community guideline violations, copyright strikes, or spam behavior. Your account should follow TikTok's Terms of Service.
Disqualifiers: Multiple guideline violations, copyrighted music in every video, or engagement pods/bots.
How Much You Can Earn
Earnings by Monthly Views
| Monthly Views | Monthly Earnings (Low) | Monthly Earnings (High) | Annual Potential |
|---|---|---|---|
| 100,000 | $2 | $4 | $24-$48 |
| 500,000 | $10 | $20 | $120-$240 |
| 1,000,000 | $20 | $40 | $240-$480 |
| 5,000,000 | $100 | $200 | $1,200-$2,400 |
| 10,000,000 | $200 | $400 | $2,400-$4,800 |
| 50,000,000 | $1,000 | $2,000 | $12,000-$24,000 |
RPM by Content Niche
Different content niches have different RPM rates due to advertiser demand and audience value. See our complete RPM rates by niche data for detailed breakdowns:
Calculate your potential Creator Fund earnings now:
Use Creator Fund Calculator →Frequently Asked Questions
Related Creator Fund Resources
Compare Creator Fund to Other Income Streams
Essential Calculators
Michael Chen
Data Analyst & Creator Economist
Michael specializes in analyzing TikTok creator earnings data and platform algorithms. His research has helped thousands of creators understand their metrics and optimize for higher earnings. He tracks Creator Fund rates, engagement benchmarks, and platform trends.
Expert Review
This content has been reviewed by Sarah Johnson, Senior Creator Strategist, to ensure accuracy and reliability.
Sources & References
All data and information is sourced from reputable sources to ensure accuracy and reliability.
- 1TikTok Creator Fund - Official Documentation
TikTok for Business
🏛️Official SourceAccessed: 2025-11-13 - 2TikTok Creator Earnings Survey 2024-2025
TikTok Calculator Research Team
📊Research StudyPublished: 2025-01Accessed: 2025-11-13
Important Disclaimers
Financial Disclaimer
The earnings estimates provided by our calculators are for informational purposes only and should not be considered financial advice. Actual earnings may vary significantly based on numerous factors including content quality, audience demographics, engagement rates, platform algorithm changes, and market conditions. Individual results are not guaranteed. We recommend consulting with a qualified financial advisor for personalized financial guidance.
Educational Content
This content is provided for educational and informational purposes only. It is not intended as a substitute for professional advice. Results and outcomes may vary based on individual circumstances. Always conduct your own research and consider seeking professional guidance before making important decisions.